Who I am
Andrei Toader. Founder of i-vory Studio. I work out of Bucharest, deliver anywhere, and talk to founders who want results, not pretty reports.
The team behind i-vory spent 10 years in marketing: Google Ads, Facebook Ads, funnels, content that went stale in a few months. We watched the market shift from 2023 onward, and built i-vory around the part that still works: creative, organic content. Design, video, carousels. That is what marketing runs on in 2026.
What nobody in this industry says out loud
95% of what social media agencies do is paid ads, bought with the client's own money. They bill you for the hours spent making the ad, then your budget pays again to run it. And the work itself? One ad, recycled 100,000 times, without ever letting the algorithm decide whether it works.
That is not strategy. That is stupidity. Our portfolio answers it with numbers, not stories.
Results, in numbers
One static carousel, published 8 March 2026. 0 EUR on ads. 95.7% of the traffic came from the For You feed. 1,265 new followers. The carousel is still up, still pulling views.
How to pull 164k organic TikTok views with carousels →A fully organic strategy for a law practice in Bucharest. The first 10 posts are already following the fast-growth pattern. Final numbers at 90 days.
A sub-brand of UrbanCat. The series launched in April 2026 to prove that the process repeats with a different audience in the same niche.
2026 specialties
What I write on the i-vory blog
Every post is written by me, not generated. Numbers from real i-vory work, screenshots from client projects (with permission), the process step by step, and the things we tried that did not work. Organic TikTok, carousels, measurement, strategy.
If you want to see how we think before you hire anyone, start there.
30-minute discovery call
You get an audit of your niche and a strategy to go with it. No obligation, no pressure.
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